What’s New in Google My Business Listing Tricks 2019 To Boost Sales?
Google has become synonymous for online searching. We always say “Google this” or “Google that” and it has become a common term today.
Numerous reports have shown the immense rise in internet-users “Googling” for the best restaurants, hotels, clothing stores, and other forms of retail outlets near them.
Hence, Google is also an ideal answer for business owners on how to promote business in locals.
Google My Business is an excellent solution for business owners to advertise locally. If you are a business owner and are wondering how to list a business on Google then Google My Business the easiest and most effective way to do that. Here’s how to do it:
How to Create Google My Business (GMB) Listing for Your Business in Easy Steps
Mostly when your business has been running for a long time, chances are that your business could already have a GMB listing and you can simply claim it.
A simple Google search will tell confirm this. GMB is an effective basic step when you often search for local business SEO agency near me.
On the other hand, if you find that your business does not feature in the GMB listing, then follow these simple steps to get your business a GMB listing:
- Visit – http://www.google.com/business/
- Click on the ‘Start Now’ button
- Fill in the questionnaire by Google with all the relevant and accurate details as required in the form
These three simple steps will successfully get your business displayed in the local GMB listing. Fill the form with as many details as possible because it’s efficient and easier for potential customers to search and select your business.
Uttar Pradesh has innumerable small and large, old and new businesses. It is one of the most commercially successful states in India. Hence, as a business owner, you need to choose a reliable and leading local SEO service providers in UP, such as DMS Web Tech in Kanpur.
The agency has become a trusted source for local business online marketing in UP today thanks to the innovative and effective SEO and GMB listing skills of the professionals and experts here.
Why Choose GMB?
Google My Business has become one of the most widely-used and trusted online sources for businesses of all types to advertise themselves on the globally popular Google search page.
GMB is excellent to ensure that your business ranks higher in search results when potential consumers search for related businesses in your city or specific area.
GMB is an ideal platform for improving your online presence across multiple Google apps, including:
- Google Maps
- Google Search.
GMB is a single controller to manage how you post content, analyze the past performance and monitor the present functioning of your commercial website or GMB listing.
It also helps business owners to receive and respond to customer queries faster for better customer care.
Highlighting Features of Google My Business that Help Enhance Business Performance
These are the prominent features that make GMB an excellent tool to manage your online business presence and eventually increase sales:
Google Posts allows certified business owners to add customized text content, images and other details of an upcoming event in their GMB ads. This is an excellent way if you were wondering how to attract customers to GMB listing for your business.
Here’s how to access Google Posts in two simple steps:
- Access your GMB account
- Check the left-hand panel for ‘Posts’ and click on it
This displays a panel that allows you to add up to 300 words of text (mobile optimization will allow only 60 to 70 characters to be displayed for smartphone users and desktop users when CTA is switched on).
This panel also allows you to upload any image of your choice, as long as the image is in the .png or .jpg format and has a ratio of 4:3. Hence, you can basically upload an image which has a resolution of 400 x 300 pixels and sized between 5 KB to 10 KB.
Apart from this, GMB also allows business owners to upload high-quality videos for events too. Ensure to keep your video less than 30-seconds long with the size below 100 MB however, the video quality can be 720p and higher. To do this:
- Click on ‘Overview’ tab/blue-colored ‘+’ sign to open video uploading panel
- Simply drag and drop your video into the panel
Your uploaded video might take anywhere from a few minutes to 24 hours to get displayed. Once it is uploaded successfully, mobile device users get a ‘Videos’ tab attached with your GMB listing.
The text and image posts will immediately appear on the Google Maps and Google Search platforms and will be removed after 7 days have passed from publication or when the event is over.
If you have been searching for a lead generation agency near me then DMS WebTech is the ideal choice for you. Using the latest in SEO and other skills, the professional experts here are successful in increasing the lead generation ratio for your business.
GMB also allows business users to communicate directly with customer queries through its Google Chats and Google Messages features. This is excellent to answer customer queries in real-time. Smartphone users are able to get the required information swiftly from the business owners and this result in a new and happy customer for the business owner. Here’s how to enable Google Chats/Messages on your GMB account:
- Click on the ‘Home’ button
- Find the ‘Chat’ option and enter your mobile number before clicking on ‘OK’
This is an efficient way to build great customer relationship easily.
Google URL is excellent for businesses that require clients or customers to come by appointment. It provides a simple link for the potential customer to make an appointment for a convenient time to visit your business establishment. To do this:
- Search and select the ‘URL’ tab on your GMB account
- Enter the required URL in the blank space provided before confirming the command
Apart from these highlighting features, some of the best aspects of GMB listing for businesses are:
Analyzing business performance –
GMB allows you to check the impact of your GMB listing by finding the sources customers are using more frequently to find you online, such as Google Maps or Google Search.
Customer demography –
GMB tools also allow you to locate the customer by their number when they use to interact through your GMB listing.
Customer reviews –
GMB encourages customer reviews for business listings. As potential customers are more likely to choose the top best-reviewed businesses, this is an excellent way to increase sales from new customers.
List of services –
GMB will also allow you to list multiple services if your business does so. Simply click on the ‘Info’ tab and add the services according to organized categories, display specific prices and even change or update the prices when you need to.
You can effectively achieve significant success in attracting new customers to your business through several of Google’s online search-oriented apps. However, it is recommended to connect with a leading SEO agency, such as DMS Web Tech in Kanpur, to ensure your business gets the best ranking and maximum exposure online for increased sales and continued successful business performance.